
Booklet
We went ‘Snap, Crackle and Pop’ when we found out we would be working with the market leader of cereal - Kellogg's!
With 2008 sales of nearly £18 billion, Kellogg company is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles, and meat alternatives. The company’s brands include Kellogg’s®, Keebler®, Poptarts ®, Eggo®, Cheez-it®, Club®, Gardenburger®, Nutri-grain®, Rice Krispies®, Special K®, All-Bran®, Mini-Wheats®, Morningstar Farms®, Famous Amos®, Ready Crust® and Kashi®.
With their funky new brand guidelines in place, we were asked to develop a booklet and website that highlights all of the benefits their employees are entitled to.
We loved working with some of the cheeky characters at Kellogg and we hope we made Cornelius the cockerel proud.