Search engine optimisation for dentists is a great way to increase your website’s profile in the SERPs (search engine results pages). When people perform a local search, your practice will be more visible in the SERPs, which will increase your patient base. With a few tips and tricks, you can get your website noticed and bring in more patients.
You should use Google Analytics to monitor your website’s traffic. This can tell you which pages are generating the most traffic. Make sure to check your stats at least once a month. Focus on improving your conversion rate. If you have high conversion rates, that means you are converting more patients.
You should know that it is difficult to rank highly for high-value keywords, but you can still use basic on-page optimisation techniques to boost your website’s search engine rankings. It is important to remember that people who search for dentists are usually looking for a dentist near them, so using local keywords is essential.