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Digital Marketing Agency

It’s imperative that you let your potential customers know where to find your website. In order to do this, you need to invest in a well planned out and co-ordinated, digital marketing strategy to drive traffic directly to it.

Our team of digital marketing geeks work to the highest and latest web standards. Our approach is integrated, mixing analytical research with creative design, to engage your audiences and most importantly achieve your online goals. Whether they may be online sales, downloads, leads or traffic. Knowledge is power. Every result is measured for its performance and analysed, so we can constantly refine and improve upon it, making it more efficient and even more targeted each time.

Integrated Digital Marketing Strategy
Integrated Digital Marketing Strategy

Integrated Digital Marketing Strategy

An integrated digital marketing strategy will scope out absolutely everything from; social media advertising, Google Ads – PPC, SEO and conversion rate optimisation, to cover all bases and make sure that your website and your online advertising are performing to their absolute max.

We do this by understanding and reviewing your current offerings, then researching and analysing your competition and defining your optimum keywords, before we put data-driven plans in place to reach, convert and engage across channels.

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SEO

SEO

Search Engine Optimisation is the term widely understood as the way of getting a site to the top of Google. There are many ways to achieve this. We use a plethora of software and online tools to analyse websites and their performance, the competition, keywords, influencing sites with hierarchy, backlinks, suggestions for new content, content generation… the list is endless and constantly adapts and evolves, which is why it needs to be managed monthly.

At TRCREATIVE we work closely with you to define and plan your perfect SEO campaign, from what keywords to target, how to target them and then we can also work with you to get the most out of your new visitors, through CRO (Conversion Rate Optimisation).

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SEO
Paid Advertising (PPC)
Paid Advertising (PPC)

Paid Advertising (PPC)

PPC – Pay Per Click is the most common form of advertising on the internet. You simply pay for each click through to your website. The most popular medium for this is Google Ads (formally Google Adwords). As with SEO, we’ll work closely with you to define the most optimum keywords to target and optimise your adverts to engage your target audience, to get results.

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Social Media Strategy

Social Media Strategy

social media marketing strategy is a plan of everything attainable you hope to achieve on social media. Whether that be boosting customer engagement to improve customer loyalty, drive sales or website traffic or grow brand awareness. We do this by telling your brand story, understanding who your customers are and what your competition is doing, in order to create more compelling content.

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Social Media Strategy
Social Media Advertising
Social Media Advertising

Social Media Advertising

Social media targeting, social network advertising and paid social campaigns are phrases used to describe advertising on social networks such as facebook, twitter, Instagram, Snapchat, Pinterest and LinkedIN.

We all use social media but we all have our preferred platform. We research, analyse and define which audiences to target most effectively on each social platform, to engage the most with your target demographic and get results.

 

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Email Marketing

Email Marketing

Sending an email campaign is a fast and highly targeted way of engaging your client base. We will help you design your campaign with an engaging look and feel that’s on brand with a relevant, desirable or thought provoking message.

Each campaign is measured for its success. We can analyse who has opened it, who has clicked on a link, what time of day is more responsive and reactive to opening the email… This information is key and helps us refine and retarget to make the campaign that follows more effective.

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Email Marketing
Content Generation
Content Generation

Content Generation

Content generation is a strategic approach to creating and generating valuable and relevant content, on brand and for specific purposes. Content such as copywriting, web copy, blog writing, product descriptions and keywords, tailored for defined audiences and for targeted goals.

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