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Mornflake Mighty Stout

DISCIPLINES

  • Product Branding
  • Packaging Design

INTRODUCTION

Mornflake and tom’s tap and brewhouse joined forces to create a stout beer. The beer utilising Mornflake’s jumbo oats as well as barley, oats, water, hops, yeast.

The jumbo oats add body but crucially, a silky mouthfeel which sets it apart from other stout recipes.

TRCREATIVE was approached to create the label design.

SOLUTION

Utilising Mornflake’s orange ‘Celebratory Scroll’, we incorporated ‘The Mighty Stout’ name and added subtle illustrations of Oats and Barley onto a rustic, textured grey background. This subtle, clean background helps to make the product brand identity and the brewery logo both stand out and have great shelf presence.

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